When the check runs
Berchtold checks a design:
- when you select Export in the design editor (the result shows in Before you export);
- in real estate, before it makes a listing kit;
- in real estate, before it updates a design's files after a listing changes.
The check follows fixed rules. It does not use AI, because a design can show MLS details.
What the check looks at
Your workspace's rules. Workspace admins turn each rule on or off in Designs → Design settings. The rules depend on your business type.
A real estate workspace has these rules:
| Rule | What the design must show |
|---|---|
| Show the brokerage name | Your brokerage's name. |
| Show the brokerage phone number | Your brokerage's phone number. |
| Show the agent's license number | The agent's license number. Turn it on when your state requires it in advertising. |
| Show Equal Housing Opportunity | The Equal Housing Opportunity logo or words. |
| Check fair housing words | No words that can break fair housing rules. |
A workspace without Real estate has two rules:
| Rule | What the design must show |
|---|---|
| Show the business name | Your business's name. |
| Show the business phone number | Your business's phone number. |
It has no listing kit, no fair housing words and no real estate rules. Your real estate rule choices stay saved. They apply again when an admin turns on Real estate in Settings → Features.
Each MLS's display rules. When a design uses an MLS's details or photos, it must show that MLS's credit line and disclaimer. These rules always apply. You cannot turn them off. A design made from an MLS listing must also meet the real estate rules, in every workspace.
Neighborhood data credits. A design with neighborhood facts must show the credit line for its data. That is the places data, the schools data or both. This rule is on in every workspace. See Neighborhood graphics.
Fair housing words. This check is for real estate only. Berchtold looks for words that can describe people instead of the home, for example "Perfect for a young family". It shows the words and suggests other words, for example "Room for everyone".
Read the result
Before you export lists each rule with its result:
- Met: the design meets the rule.
- Fix: the design does not meet a rule that must be met. You cannot export until you fix it. The words below the rule say how.
- Check: the design does not meet a rule that is advice only. You can export, but read the advice first.
Fix the design, then select Check again.
A template can lock layers, such as the logo, the legal lines and the MLS credit. Then every design made from it keeps them. Only an admin can unlock them.
If the check cannot run, Before you export says so. You can still export. Check the design yourself before you post or print it.