Opportunities and the Roadmap — a full delivery pipeline

Triage opportunities, then move them from Backlog to Shipped on a draggable Roadmap kanban — promote the ones worth chasing, work them through real product stages, and train the next sweep with every decision.

Finding opportunities was step one. Now you can run them. The Product Opportunity board is a full delivery pipeline. Drag a card from a market signal all the way to a shipped product.

Real product stages

Approve a play and it moves onto the board, then flows through the stages a product team actually uses:

Backlog → Discovery → Validation → Build → Shipped

Drag a card between lanes, or open it for the full view. From there you can move it, add owners and dates, take notes, generate a brief, and record what happened. Anything not worth chasing goes to Rejected.

Decide once, in one place

You decide on new opportunities in Approvals. That is your one queue for agent actions, brand recommendations, and market moves. Approve one and it drops into the pipeline backlog. The board stays focused on work you already committed to.

Add your own — anytime

Have an idea that didn't come from a sweep? The New opportunity button drops a manual play straight into the backlog, scored and ready to work alongside the rest.

Every decision trains the next sweep

Promote and reject are more than status changes. They are signal. The system learns which themes your team values and which to skip. Each Market Intelligence scan then finds ideas that look more like the ones you chase.

Filter, focus, and dig in

Filter the board by product or market opportunities. Open any card for a plain-language deep dive, with the evidence behind it.

Where to find it

Open Pipeline in your brand workspace. New plays arrive via Approvals after each Market Intelligence sweep.